The Sun debuts

1833

Volney B Palmer, Ad Agency opens

1840

The New York Times debuts

1851

The Civil War begins

1861

The Civil War ends

1865

NW Ayer & Son, Ad Agency opens

1869

Train track development: 170,000 miles over next 30 years

1871

Montgomery Ward Catalog debuts

1872

Yellowstone National Park created

1872

The Kentucky Derby debuts

1875

End of Reconstruction

1877

P&G’s first Ivory Soap ad campaign

1882

Ladies Home Journal, first ad supported magazine

1883

Pre-cut cardboard box invented

1890

Carnegie Hall opens

1891

World’s Columbian Exposition of 1893

1893

Campbell’s Condensed Soup debuts

1897

Grape Nuts debuts

1897

39% of US lives in Urban areas

1900

President McKinley assassinated

1901

Ladies Home Journal, first magazine with 1 million subscribers

1903

Powered flight achieved by Wright Brothers

1903

Montgomery Ward has three million catalogs in circulation

1904

HJ Heinz Incorporates

1905

Einstein’s Theory of Special Relativity

1905

Kellogg’s Corn Flakes introduced

1906

Upton Sinclair’s, “The Jungle”

1906

Pure Food and Drug Act

1906

Jack Johnson, first African-American heavyweight boxing champion

1908

Titanic sinks

1912

Ford introduces the assembly line

1913

US income tax laws ratified

1913

15 million immigrants arrived in US since 1900

1915

The Birth of a Nation – film

1915

Pancho Villa Expedition

1916

US Steel is America’s largest company

1917

US enters WWI

1917

Immigration Act of 1917

1917

National Prohibition Act passed

1919

Women earn legal right to vote

1920

First radio ad sales

1922

The Great Gatsby – novel

1925

The Jazz Singer – film

1927

Mickey Mouse in Steamboat Willy debuts – animation

1928

Stock market crash

1929

McElroy memo at P&G

1931

Empire State Building completed

1931

New Deal legislation begins

1933

Wizard of Oz – film

1939

Gone with the Wind – film

1939

US enters WW2

1941

United States uses Atomic bombs against Japan

1945

Jackson Pollock’s #5 – art

1948

9% of US households own a TV

1950

Catcher in the Rye – novel

1951

I love Lucy – TV show

1951

The invisible Man – novel

1952

Playboy’s 1st Issue released

1953

Bill Haley and the Comets, “Rock Around the Clock” – music

1954

Brown v Board of Education

1954

McDonald’s debuts

1955

The Honeymooners – TV show

1955

Federal Highway Act

1956

On the Road – novel

1957

Kind of Blue – jazz album

1959

80% of US households own a TV

1960

Andy Warhol’s, ‘Campbell’s Soup’ – art

1962

JFK is assassinated

1963

Birmingham Church Bombing

1963

Cassius Clay (Muhammad Ali) wins heavyweight title

1964

The Beatles debut on Ed Sullivan Show

1964

Malcolm X assassinated

1965

Martin Luther King assassinated

1968

NASA lands on the moon

1969

Manson murders

1969

Vietnam draft begins

1969

Woodstock concert

1969

74% of US lives in Urban areas

1970

Attica Prison riots

1971

Title IX

1972

Nixon resigns

1974

Jaws – film

1975

Vietnam War ends

1975

US Bicentennial

1976

Star Wars – film

1977

Atari 2600 debuts

1977

Roots mini-series debuts

1977

Jonestown Massacre

1978

ESPN debuts

1979

60 Minutes is a top 3 TV show for next 5 years

1979

CNN debuts

1980

Pac Man – video game

1980

MTV debuts

1981

E.T. – film

1982

Michael Jackson’s Thriller – music

1982

Women earn more Bachelor degree’s than men in US

1982

M.A.S.H. finale – most watched TV program ever in US

1983

Michael Jackson on Motown 25

1983

8.2% of US households own a computer

1984

Tetris debuts

1984

Macintosh Computer introduced

1984

The Cosby Show premieres

1984

Capital City buys ABC for $3.5 Billion

1985

General Electric buys RCA/NBC

1985

Super Mario Bros released

1985

Air Jordans released

1985

Challenger Shuttle disaster

1986

Fox Network debuts

1986

The Fairness Doctrine is repealed

1987

Berlin Wall falls

1989

Gulf War begins

1991

USSR dissolved

1991

Magic Johnson announces he is HIV+

1991

World Wide Web available

1991

Los Angeles Riots

1992

MTV’s Real World premieres

1992

22.9% of US households own a computer

1993

OJ Simpson freeway chase

1994

Oklahoma City bombing

1995

Westinghouse buys CBS for $5.4 billion

1995

Walt Disney buys Capital City/ABC for $19 billion

1995

Fox News debuts

1996

Amazon goes public

1997

Titanic, film

1997

Grand Theft Auto debuts

1997

Michael Jordan wins his 6th Championship

1998

Google debuts

1998

Columbine massacre

1999

Napster debuts

1999

The Sopranos premieres

1999

Time Warner and AOL merger

2000

iPod debuts

2001

Xbox debuts

2001

9/11 Attack

2001

Myspace debuts

2004

YouTube debuts

2005

Google buys YouTube

2006

Twitter debuts

2006

iPhone debuts

2007

Netflix introduces streaming content

2007

Keeping up with the Kardashians debuts

2007

Breaking Bad debuts

2008

Android System debuts

2008

Women earn more PhDs in US then men

2008

Obama becomes president

2009

Super Bowl XLIV becomes most watched TV program ever

2010

80% of US population lives in Urban area

2010

Instagram debuts

2010

Lost finale

2010

Walking Dead debuts

2010

Game of Thrones debuts

2011

Minecraft debuts

2011

Facebook buys Instagram

2012

SnapChat debuts

2012

PewDiePie becomes most subscribed-to-user on YouTube

2013

Amazon buys Twitch

2014

AB InBev buys SABMiller for $90 billion

2016

More women enrolled in US law schools than men

2016

More women enrolled in US medical schools than men

2017

Disney buys Fox assets for $56 billion

2017

Total Media Ad Spend in the US – $205 Billion

2017

TIMELINE

US MEDIA | CULTURE | BRAND

Timeline

The Sun debuts

1833

Volney B Palmer, Ad Agency opens

1840

The New York Times debuts

1851

The Civil War begins

1861

The Civil War ends

1865

NW Ayer & Son, Ad Agency opens

1869

Train track development: 170,000 miles over next 30 years

1871

Montgomery Ward Catalog debuts

1872

Yellowstone National Park created

1872

The Kentucky Derby debuts

1875

End of Reconstruction

1877

P&G’s first Ivory Soap ad campaign

1882

Ladies Home Journal, first ad supported magazine

1883

Pre-cut cardboard box invented

1890

Carnegie Hall opens

1891

World’s Columbian Exposition of 1893

1893

Campbell’s Condensed Soup debuts

1897

Grape Nuts debuts

1897

39% of US lives in Urban areas

1900

President McKinley assassinated

1901

Ladies Home Journal, first magazine with 1 million subscribers

1903

Powered flight achieved by Wright Brothers

1903

Montgomery Ward has three million catalogs in circulation

1904

HJ Heinz Incorporates

1905

Einstein’s Theory of Special Relativity

1905

Kellogg’s Corn Flakes introduced

1906

Upton Sinclair’s, “The Jungle”

1906

Pure Food and Drug Act

1906

Jack Johnson, first African-American heavyweight boxing champion

1908

Titanic sinks

1912

Ford introduces the assembly line

1913

US income tax laws ratified

1913

15 million immigrants arrived in US since 1900

1915

The Birth of a Nation – film

1915

Pancho Villa Expedition

1916

US Steel is America’s largest company

1917

US enters WWI

1917

Immigration Act of 1917

1917

National Prohibition Act passed

1919

Women earn legal right to vote

1920

First radio ad sales

1922

The Great Gatsby – novel

1925

The Jazz Singer – film

1927

Mickey Mouse in Steamboat Willy debuts – animation

1928

Stock market crash

1929

McElroy memo at P&G

1931

Empire State Building completed

1931

New Deal legislation begins

1933

Wizard of Oz – film

1939

Gone with the Wind – film

1939

US enters WW2

1941

United States uses Atomic bombs against Japan

1945

Jackson Pollock’s #5 – art

1948

9% of US households own a TV

1950

Catcher in the Rye – novel

1951

I love Lucy – TV show

1951

The invisible Man – novel

1952

Playboy’s 1st Issue released

1953

Bill Haley and the Comets, “Rock Around the Clock” – music

1954

Brown v Board of Education

1954

McDonald’s debuts

1955

The Honeymooners – TV show

1955

Federal Highway Act

1956

On the Road – novel

1957

Kind of Blue – jazz album

1959

80% of US households own a TV

1960

Andy Warhol’s, ‘Campbell’s Soup’ – art

1962

JFK is assassinated

1963

Birmingham Church Bombing

1963

Cassius Clay (Muhammad Ali) wins heavyweight title

1964

The Beatles debut on Ed Sullivan Show

1964

Malcolm X assassinated

1965

Martin Luther King assassinated

1968

NASA lands on the moon

1969

Manson murders

1969

Vietnam draft begins

1969

Woodstock concert

1969

74% of US lives in Urban areas

1970

Attica Prison riots

1971

Title IX

1972

Nixon resigns

1974

Jaws – film

1975

Vietnam War ends

1975

US Bicentennial

1976

Star Wars – film

1977

Atari 2600 debuts

1977

Roots mini-series debuts

1977

Jonestown Massacre

1978

ESPN debuts

1979

60 Minutes is a top 3 TV show for next 5 years

1979

CNN debuts

1980

Pac Man – video game

1980

MTV debuts

1981

E.T. – film

1982

Michael Jackson’s Thriller – music

1982

Women earn more Bachelor degree’s than men in US

1982

M.A.S.H. finale – most watched TV program ever in US

1983

Michael Jackson on Motown 25

1983

8.2% of US households own a computer

1984

Tetris debuts

1984

Macintosh Computer introduced

1984

The Cosby Show premieres

1984

Capital City buys ABC for $3.5 Billion

1985

General Electric buys RCA/NBC

1985

Super Mario Bros released

1985

Air Jordans released

1985

Challenger Shuttle disaster

1986

Fox Network debuts

1986

The Fairness Doctrine is repealed

1987

Berlin Wall falls

1989

Gulf War begins

1991

USSR dissolved

1991

Magic Johnson announces he is HIV+

1991

World Wide Web available

1991

Los Angeles Riots

1992

MTV’s Real World premieres

1992

22.9% of US households own a computer

1993

OJ Simpson freeway chase

1994

Oklahoma City bombing

1995

Westinghouse buys CBS for $5.4 billion

1995

Walt Disney buys Capital City/ABC for $19 billion

1995

Fox News debuts

1996

Amazon goes public

1997

Titanic, film

1997

Grand Theft Auto debuts

1997

Michael Jordan wins his 6th Championship

1998

Google debuts

1998

Columbine massacre

1999

Napster debuts

1999

The Sopranos premieres

1999

Time Warner and AOL merger

2000

iPod debuts

2001

Xbox debuts

2001

9/11 Attack

2001

Myspace debuts

2004

YouTube debuts

2005

Google buys YouTube

2006

Twitter debuts

2006

iPhone debuts

2007

Netflix introduces streaming content

2007

Keeping up with the Kardashians debuts

2007

Breaking Bad debuts

2008

Android System debuts

2008

Women earn more PhDs in US then men

2008

Obama becomes president

2009

Super Bowl XLIV becomes most watched TV program ever

2010

80% of US population lives in Urban area

2010

Instagram debuts

2010

Lost finale

2010

Walking Dead debuts

2010

Game of Thrones debuts

2011

Minecraft debuts

2011

Facebook buys Instagram

2012

SnapChat debuts

2012

PewDiePie becomes most subscribed-to-user on YouTube

2013

Amazon buys Twitch

2014

AB InBev buys SABMiller for $90 billion

2016

More women enrolled in US law schools than men

2016

More women enrolled in US medical schools than men

2017

Disney buys Fox assets for $56 billion

2017

Total Media Ad Spend in the US – $205 Billion

2017

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